SERVICES
SOCIAL MEDIA
Get your business socializing!
SOCIAL MEDIA AUDIT AND SETUP
We will begin by doing a complete social media audit of your current social standing, competitors, trends, hashtags, and more. We will then get you setup on the platforms that will put you in front of the right audience, or edit and update your existing social media platforms. We will set the parameters best suited for your social aspirations.
SOCIAL MEDIA MANAGEMENT AND COMMUNITY BUILDING
Are you there for your customers when they enter your store?
SOCIAL MEDIA STRATEGY
For month-to-month management:
-
Social media sit down. (We will discuss all things social for your business and our relationship) -
Determine which platforms you should and shouldn't be on. -
Social media audit and setup and/or edit the right platforms. -
Set goals. -
Determine duration. -
Allocate an appropriate budget. -
Create content, campaigns, promotions. -
Manage, analyze, optimize.
-
Social media sit down. (We will discuss all things social for your business) -
Determine which platforms you should and shouldn't be on. -
Social media Audit. -
Make specific recommendations for profile design and content. -
Set goals. -
Suggest an appropriate budget. -
Create content, campaigns, promotions. (optional) -
Train your team to use the platforms.
SOCIAL MEDIA ADVERTISING
Social media has become "pay to play." You must have an appropriate advertisement budget to break through a platform's algorithm and show up in a feed on a user's social media. (Algorithm - a process or set of rules to be followed in calculations or other problem-solving operations, especially by a computer.) These algorithms are designed to show social media pages and accounts in a user's feed that are of interest to that user based off of their friends, pages they like, browsing and shopping history, and a whole lot more.
CAMPAIGNS, GIVEAWAYS, LAUNCHES, AND PROMOTIONS
Campaigns, giveaways, launches, and promotions are dynamic and intense "mini campaigns." They typically have a shorter duration compared to an on going social media strategy. They are used as a one time campaign or in coordination with your on going strategy to boost engagement, create a buzz, grow your following, and/ or to generate leads. We will create, prepare, and run these campaigns, giveaways, launches, and/ or promotions on your platforms.
INFLUENCER MARKETING
Influencers on social media are changing the game of marketing. Whether they are large scale or micro, local or national; these social media stars get social media. They have built up their social media platform's following by engaging their audience and bringing value to them through exciting products and services. Finding the right influencer to partner with and tapping into their platform will bring a positive impact to your marketing efforts. We will find, connect, negotiate, and manage influencer campaigns and relations.
CONTENT CREATION
Custom, curated content for your business.
SOCIAL MEDIA AUDIT AND SETUP
We will begin by doing a complete social media audit of your current social standing, competitors, trends, hashtags, and more. We will then get you setup on the platforms that will put you in front of the right audience, or edit and update your existing social media platforms. We will set the parameters best suited for your social aspirations.
SOCIAL MEDIA MANAGEMENT AND COMMUNITY BUILDING
Are you there for your customers when they enter your store?
SOCIAL MEDIA STRATEGY
For month-to-month management:
-
Social media sit down. (We will discuss all things social for your business and our relationship) -
Determine which platforms you should and shouldn't be on. -
Social media audit and setup and/or edit the right platforms. -
Set goals. -
Determine duration. -
Allocate an appropriate budget. -
Create content, campaigns, promotions. -
Manage, analyze, optimize.
-
Social media sit down. (We will discuss all things social for your business) -
Determine which platforms you should and shouldn't be on. -
Social media Audit. -
Make specific recommendations for profile design and content. -
Set goals. -
Suggest an appropriate budget. -
Create content, campaigns, promotions. (optional) -
Train your team to use the platforms.
SOCIAL MEDIA ADVERTISING
Social media has become "pay to play." You must have an appropriate advertisement budget to break through a platform's algorithm and show up in a feed on a user's social media. (Algorithm - a process or set of rules to be followed in calculations or other problem-solving operations, especially by a computer.) These algorithms are designed to show social media pages and accounts in a user's feed that are of interest to that user based off of their friends, pages they like, browsing and shopping history, and a whole lot more.
CAMPAIGNS, GIVEAWAYS, LAUNCHES, AND PROMOTIONS
Campaigns, giveaways, launches, and promotions are dynamic and intense "mini campaigns." They typically have a shorter duration compared to an on going social media strategy. They are used as a one time campaign or in coordination with your on going strategy to boost engagement, create a buzz, grow your following, and/ or to generate leads. We will create, prepare, and run these campaigns, giveaways, launches, and/ or promotions on your platforms.
INFLUENCER MARKETING
Influencers on social media are changing the game of marketing. Whether they are large scale or micro, local or national; these social media stars get social media. They have built up their social media platform's following by engaging their audience and bringing value to them through exciting products and services. Finding the right influencer to partner with and tapping into their platform will bring a positive impact to your marketing efforts. We will find, connect, negotiate, and manage influencer campaigns and relations.
CONSULTING
We are here for you and your business every step of the way.
SOCIAL MEDIA TRAINING
If you love managing your own social media platforms and engaging with your audience but aren't exactly sure how you should be using the platforms, we will show you how. Our training will show you how to set up, edit, post, automate, advertise, and more. (Training duration is dependent upon the platform and individual)
SOCIAL MEDIA WORKSHOPS
Social Branding Workshop:
BRANDING
Your brand says it all for your business. It's a living and breathing element of your business. From the visual appeal of your logo, to the language and gestures of your employees, and the signature in your email; your brand is there and must be represented every step of the way. Full service branding is available:
WEBSITE DEVELOPMENT
SOCIAL MEDIA CONSULTING
Confused about social media news regarding algorithmic nonsense? Unsure of how the latest social media platform could benefit your business? Looking for fresh ideas around social media content and engagement? Do you want to easily digest trends and conversate on how you could incorporate them into your brand? If you answered yes to any of these questions, it sounds like you need a social media connoisseur. I got you covered. Social Media Consulting is retainer and hourly based. Ask me about it.